You should only hire SEO companies after you have confirmed through research and discussion whether the company is a good fit for your needs or not. In this regard, it is very important to ask some key question. These questions will help you to determine the best company for SEO in Birmingham, and they will help you to reject companies which are unable to fit your expectations.
1. What Methods are You Going to Use
Ask the SEO agencies about how they are going to approach your website. Whether they will be focusing on offsite or onsite aspects of optimization. Ask their opinion on your existing platform and infrastructure, and what changes would they like to make to it. Be sure to clarify that there won’t be any use of unethical or illegal practices.
2. What Reporting Process are You Going to Use
It is important that you are aware of the workings of the SEO company. Make sure that you are aware of what metrics they use, what kind of data they collect, and how do they modify their infrastructure according to the data. See if their Response matches up to the goals you have already set.
3. What Onsite Changes are You Looking to Make
This is an extremely important question because it allows you to prepare for and prevent future bottlenecks in your website. It is essential to make sure if their recommended changes will work with your content creation bandwidth or the UX exchange bandwidth of your website. It is an important conversation that you need to have at the very beginning.
4. What is you Approach to Problems
SEO is a complicated job. Things are often at risk of going sideways, so it is important that your choice of company for SEO in Birmingham is equipped with the right skill set for apt crisis management. You should encourage the SEO agency to discuss what kinds of problems they have had to face in the past and the steps they took to fix the problems.
5. How do you Influence Search Engine Results
This question will lead to a very important discussion on their approach on search engine optimization. Expect to hear some creative answers and interesting strategies for optimization of website and brand.